Remember T-O-P, which stands for Top Overture Position, and also The Optimum Placement. Don't confuse the two.
While you want your per click ads to land in Overture's top three, there's more to succeeding with pay per click search engines than exhausting your funds with a $4.00-6.00 bid per click.
Overture's Search Term Suggestion Tool allows you to see which keywords are most popular, but the most popular per click terms for, say, dog clothing might not be helpful if you want to specify “sweaters for poodles.”
When designing your Overture PPC campaign, remember that the Top Overture Position for you is the keyword position that gets your business noticed.
Now one of the top on-line publishers in the world, LifeTips offers tips to millions of monthly visitors. Our mission mission is to make your life smarter, better, faster and wiser. Expert writers earn dough for what they know. And exclusive sponsors in each niche topic help us make-it-all happen.
BidRank is proud to sponsor this newsletter.
www.bidrank.com
Guru Spotlight |
Phyllis Serbes |