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December 14, 2007, Newsletter Issue #112: PriceGrabber Fixed Bids
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Tip of the Week
Pricegrabber pay per click uses fixed bids at the category level. This is good news if you're on a keyword budget spread across several pay per click engines. However, you won't be able to close the gaps between you and your closest competitor, so choose your Pricegrabber com keywords with care. However, if you're using keywords such as “low price” (see Lifetip #3) that are less popular but still powerful, you can afford to have bid gaps in this pay per click shopping engine.
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