It’s always good business in keyword bid management to know what your potential customers search for, even when your pay per click bid dollars aren’t being spent for those specific terms.

For example, if on FindWhat you search for “books,” you’ll find 56 listings, which means you can comfortably rely on “books” in your PPC bid management and spend just pennies (the bid for the #1 spot is .08 as of this writing). Widening your pay per click bid management net, you search for “books” at Overture. You can actually view advertisers’ max bids in a separate window. Amazon.com has bid .65 as of this writing for the top spot. If your bid management budget can compete with Amazon, make the bid. Otherwise, consider a more specific term such as “paperback books” (.35 for the #1 spot as of this writing.)

About LifeTips

Now one of the top on-line publishers in the world, LifeTips offers tips to millions of monthly visitors. Our mission mission is to make your life smarter, better, faster and wiser. Expert writers earn dough for what they know. And exclusive sponsors in each niche topic help us make-it-all happen.

Exclusive Sponsor

BidRank is proud to sponsor this newsletter.

www.bidrank.com

Ask a Question

Not finding the advice and tips you need on this Pay Per Click Tip Site? Request a Tip Now!

Guru Spotlight

Sherril Steele-Carlin

Ever wonder how you could make your life better and more fun? So have tens of millions of fans who have turned to LifeTips for answers over the past decade. We keep the tips, advice, books, podcasts and writing services flowing, so you can keep your life and business growing in the right direction. Upward!