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PayPerClick
PayPerClick Tip Book
Bizrate Pay Per Click
Bizrate PPC
Let Customers Help You Win the Bizrate Pay Per Click Game
Don't Overreact Because Bizrate's Higher than Overture
Categorize Yourself
I Did It on eBay
Click Fraud
What is click fraud and how does it happen?
Exposing click fraud.
How to spot pay per click fraud
What is fraud filtering technology?
What to do if you suspect click fraud.
FindWhat Pay Per Click
Benefit from FindWhat
Begin marketing online though FindWhat
Pay for cost per click
Purpose of using FindWhat as a pay per click engine
An inexpensive choice
Google AdWords
Google AdWords on Multiple Sites?
Attracting More Customers with Ad Groups
Google AdWords International Keywords
Google AdWords Tips on Daily Budget
Negative Keywords Aren't Negative
Keyword Research
I am interested in keyword research. Where do I begin?
Keyword Research and the Competition
Keyword Strategies
The Benefit of Keyword Marketing Research
The Purpose of Keyword Research Tools
Nextag Pay Per Click
Searching For Keywords on NexTag is Easier Than You Think
Keep Track of Popular Searches
Don't Discount your Discounts on NexTag.com
Rebates Isn't A Popular Keyword, But…
Drops at NexTag
Online Advertising
About Pay Per Click Online Advertising
How Pay Per Click Online Advertising Works
The Benefits of Pay Per Click as an Online Advertising Tecnhique
Some Downsides of Online Advertising with Pay Per Click
Choosing a Pay Per Click Search Engine for Online Advertising
Other Online Advertising Methods
Overture Pay Per Click
Don't Just Go Straight to the T-O-P
Don't Overestimate Overture or Overlook Third Party Solutions
Built-In PPC Tools: Your best Bet for Your Best Keywords
Fixed Versus Auto Bids
Avoiding Overture PPC Fraud
Pay Per Click Advertising
Determining your Maximum bid
Gap Bidding
Getting Placed
Is PPC advertising effective?
Choosing a Pay Per Click Program
Pay Per Click Affiliate Programs
Control over Search Engine Results.
Testing, Testing, Testing.
Its Quick, and Easy.
Don't Pay Too Much If You're Getting Too Little.
Pay-Per-Sale Marketing Partnerships.
Third Party vs. Overture Pay Per Click Tool
Pay Per Click Analysis
Pay Per Click Analysis and Time Management
Pay Per Click Analysis Tools
Per Keyword Pay Per Click Analysis
Split Testing
Analyzing the PPC Search Engines
Testing, Testing, Testing
Don't Neglect Your Web Site Logs
Think Big in Pay Per Click Analysis
Junk Pay Per Click Search Engines
Keeping It Local
Pay Per Click Bidding
One of a Kind Search Terms
FindWhat Bidding
Quepasa and Bid Management
Keyword Bidding Wars
“Blanket” Keyword Bid Management
Actions and Keywords
Popular Search Terms
Pay Per Click Management
PPC Bid Management – Easier than Stocks
Using an Automated Pay Per Click Bid Management System
Know the Right Keywords for Your Business
Less Expensive Keywords Yield Greater Results
Campaign Tracking Is the Secret
Pay Per Click Software
PPC Software, Pay Per Click Tracking
PPC management Software, pay per click tracking
PPC Software, PPC management software
PPC Software, Bid Management Software
PPC Software, Bid Management Software
Pricegrabber Pay Per Click
No Web Site, No Problem on Pricegrabber
PriceGrabber UK
Pricegrabber Low Prices
Preçomania
PriceGrabber Fixed Bids
Shopping.com Pay Per Click
Shopping.com Advantage
Watch Your Keyword Ratings
What's Hot on Shopping.com
Popular Shopping.com Categories
Weekly Alerts
Top 100 Searches by Category
DealTimeUK
Epinions.com Still Necessary
Strategic Internet Marketing
Pay Per Click Advertising and Strategic Internet Marketing
Web Marketing, PPC and Ad Copy
Let's Start With 100 Keywords
Google AdWords Internet Marketing Strategy
Strategic Linking
Content, AdWords and Web Marketing
Making Headlines
Automating and Outsourcing Web Marketing
Pay Per Click Newsletter Archive
Campaign Tracking Is the Secret
Less Expensive Keywords Yield Greater Results
PPC Software, Pay Per Click Tracking
Analyzing the PPC Search Engines
Don't Neglect Your Web Site Logs
Junk Pay Per Click Search Engines
Pay Per Click Analysis Tools
Per Keyword Pay Per Click Analysis
Split Testing
Testing, Testing, Testing
Think Big in Pay Per Click Analysis
“Blanket” Keyword Bid Management
Actions and Keywords
Keyword Bidding Wars
FindWhat Bidding
One of a Kind Search Terms
Popular Search Terms
Quepasa and Bid Management
Automating and Outsourcing Web Marketing
Content, AdWords and Web Marketing
Google AdWords Internet Marketing Strategy
Let's Start With 100 Keywords
Pay Per Click Advertising and Strategic Internet Marketing
Strategic Linking
Web Marketing, PPC and Ad Copy
Exposing click fraud.
How to spot pay per click fraud
What is click fraud and how does it happen?
What is fraud filtering technology?
What to do if you suspect click fraud.
About Pay Per Click Online Advertising
Choosing a Pay Per Click Search Engine for Online Advertising
How Pay Per Click Online Advertising Works
Other Online Advertising Methods
Some Downsides of Online Advertising with Pay Per Click
The Benefits of Pay Per Click as an Online Advertising Tecnhique
Choosing a Pay Per Click Program
Determining your Maximum bid
Gap Bidding
Getting Placed
Is PPC advertising effective?
Pay Per Click Analysis and Time Management
Third Party vs. Overture Pay Per Click Tool
Know the Right Keywords for Your Business
PPC Bid Management – Easier than Stocks
PriceGrabber Fixed Bids
Preçomania
Pricegrabber Low Prices
PriceGrabber UK
No Web Site, No Problem on Pricegrabber
Drops at NexTag
Rebates Isn't A Popular Keyword, But…
Don't Discount your Discounts on NexTag.com
Keep Track of Popular Searches
Searching For Keywords on NexTag is Easier Than You Think
Negative Keywords Aren't Negative
Google AdWords Tips on Daily Budget
Google AdWords International Keywords
Attracting More Customers with Ad Groups
I Did It on eBay
Categorize Yourself
Don't Overreact Because Bizrate's Higher than Overture
Let Customers Help You Win the Bizrate Pay Per Click Game
Bizrate PPC
Purpose of using FindWhat as a pay per click engine
Making Headlines
Epinions.com Still Necessary
DealTimeUK
Top 100 Searches by Category
Weekly Alerts
Popular Shopping.com Categories
What's Hot on Shopping.com
Watch Your Keyword Ratings
Shopping.com Advantage
Keeping It Local
Avoiding Overture PPC Fraud
Don't Overestimate Overture or Overlook Third Party Solutions
Fixed Versus Auto Bids
Using an Automated Pay Per Click Bid Management System
Benefit from FindWhat
Pay for cost per click
Keyword Research and the Competition
The Benefit of Keyword Marketing Research
The Purpose of Keyword Research Tools
PPC management Software, pay per click tracking
PPC Software, Bid Management Software
PPC Software, Bid Management Software
PPC Software, PPC management software
Control over Search Engine Results.
Its Quick, and Easy.
Pay-Per-Sale Marketing Partnerships.
Testing, Testing, Testing.
Begin marketing online though FindWhat
Google AdWords on Multiple Sites?
I am interested in keyword research. Where do I begin?
Keyword Strategies
Built-In PPC Tools: Your best Bet for Your Best Keywords
Don't Just Go Straight to the T-O-P
Don't Pay Too Much If You're Getting Too Little.
Campaign Tracking Is the Secret
Less Expensive Keywords Yield Greater Results
PPC Software, Pay Per Click Tracking
Analyzing the PPC Search Engines
Don't Neglect Your Web Site Logs
Junk Pay Per Click Search Engines
Pay Per Click Analysis Tools
Per Keyword Pay Per Click Analysis
Split Testing
Testing, Testing, Testing
Think Big in Pay Per Click Analysis
“Blanket” Keyword Bid Management
Actions and Keywords
FindWhat Bidding
One of a Kind Search Terms
Popular Search Terms
Quepasa and Bid Management
Automating and Outsourcing Web Marketing
Content, AdWords and Web Marketing
Google AdWords Internet Marketing Strategy
Let’s Start With 100 Keywords
Pay Per Click Advertising and Strategic Internet Marketing
Strategic Linking
Web Marketing, PPC and Ad Copy
Exposing click fraud.
How to spot pay per click fraud
What is click fraud and how does it happen?
What is fraud filtering technology?
What to do if you suspect click fraud.
About Pay Per Click Online Advertising
Choosing a Pay Per Click Search Engine for Online Advertising
How Pay Per Click Online Advertising Works
Other Online Advertising Methods
Some Downsides of Online Advertising with Pay Per Click
The Benefits of Pay Per Click as an Online Advertising Tecnhique
Choosing a Pay Per Click Program
Determining your Maximum bid
Gap Bidding
Getting Placed
Is PPC advertising effective?
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Increasing your pay-per-click performance.
Making your automated bid management run faster
Bidding efficiently in a range of positions
Pay Per Click Frequently Asked Questions
What is a Pay Per Click Affiliate Program?
How do you Monitor Your Pay Per Click Affiliate Program Successfully?
What are the Advantages of a Pay Per Click Affiliate Program?
What Pitfalls Should I Avoid as I Embark on a Pay Per Click Affiliate Program?
What are Internet Affiliate Programs?
Where do I begin with keyword research?
How do I compete with other web sites promoting the same product I do?
What is an example of a keyword strategy I can apply to increase my web traffic?
What the benefit of keyword marketing research?
What is the purpose of keyword research tools?
What is pay per click online advertising?
How does pay per click advertising work?
What are some of the benefits of pay per click advertising?
What are some drawbacks to pay per click?
How should I choose a pay per click engine to advertise my business online?
What are some other online advertising strategies?
How do I determine what to bid?; How does PPC advertising work?
What is gap bidding? How do I determine what amount to bid?
How do I get the placed high in the search engine results? Is the top position always the best position?
How do pay per click programs work?
Are all ppc advertising programs the same? Which pay per click programs will work for me?
What is bid management software?
Can I adjust my bids to reflect my customers' spending trends?
Why is Pay per click tracking important? What does it tell me?
What does pay per click management software do for me? How does it help my business?
Will my competition see my maximum bid? How can I hide that information?
Where can I look for a way to help my business grow?
I'm new to online advertising. Where can I get started?
How does FindWhat determine when I have to pay?
Why should I use a pay per click engine?
Can you tell me the name of an inexpensive search engine?
What is click fraud and how does it happen?
How do you expose click fraud?
How can I prevent click fraud?
What is fraud filtering technology?
What do I do if I suspect click fraud is happening?
Can I succeed with Overture without having my keyword(s) in one of the top three Overture positions?
What are Overture’s limitations and how do I get around them?
How can Overture help me choose better, more targeted keywords?
What is an Auto Bid and what is a Fixed Bid – Does It Matter Anyway?
What is Overture click fraud and how do I avoid it?
What is Bizrate PPC?
How do I achieve a high Bizrate.com customer rating?
If Bizrate features the cost per click, shouldn’t I skip BizRate and just go with Overture?
How does my listing’s placement in Bizrate’s Categories and Subcategories affect the ROI on my Bizrate cost per click?
How can I create a Bizrate PPC campaign for my eBay business?
Is Google the only place where I can target my Google AdWords campaign?
What are Ad Groups and how do I choose keywords for them?
How can I best select Google AdWords keywords for my markets in Italy and China?
What is my Google AdWords daily budget and how does it affect my pay per click campaign?
What are negative keywords and how do I use them for maximum benefit in my Google advertising?
What keywords should I bid on to maximize my NexTag PPC leads?
How do I know what people are searching for on NexTag?
Can I use my latest discounts and specials as part of my NexTag pay per click campaign?
My search of NexTag.com showed no listings for “rebates”—should I still bid on it?
What is the NexTag Price Drops feature and how does it affect my PPC campaign?
I don’t have a Web site, and I understand PriceGrabber can provide one. How does that work?
Is PriceGrabber UK worth including on my PPC campaign?
Since people use Pricegrabber to find low prices, should I use “low price” as a keyword?
Should I include Pricegrabber’s Brazil site, Preçomania, in my PPC campaign?
Are fixed bids better for me in my Pricegrabber campaign than in my bid campaigns with other pay per click engines?
How can the analogy of, say, a stock portfolio help me with PPC bid management?
I’m overwhelmed by keyword bid management, how can I reduce the work and time I spend on my PPC bid management campaigns?
How do I choose the best keywords to get a maximum ROI on my pay per click bid campaigns?
don’t want to spend $5 per click in my pay per click bids, but how do I maximize my ROI while ignoring the popular keywords?
Even if I have an automated bid software solution or a service handling my PPC bid management, do I still need to monitor the results myself?
What tools can I use to analyze my pay per click results?
Why is per-keyword analysis the best method to determine keyword effectiveness?
What is PPC split testing and how does it help PPC analysis?
Does the ranking of the pay per click search engine affect my pay per click results?
How do I know if my #1 ranked keyword actually delivers traffic?
How does my actual Web site help or hinder my conversion results?
What can large search engines teach me about pay per click results?
What are junk pay per click search engines and how do they ruin my pay per click analysis?
Should I use a pay per click tool such as third-party pay per click software or rely on the one provided by, say, Overture?
How much time should I spend on my pay per click analysis?
What do I do if I’m involved in a keyword bidding war?
How do “blanket” keyword management strategies increase my bid ROI?
Can I tailor my keywords to actions I want visitors to perform at my site?
How do I find popular search terms related to my business for a specific pay per click search engine?
Do you recommend bidding on local keywords?
What if I have a search term that’s so unique no one’s bid on it?
What do I need to know to succeed in FindWhat bidding?
Is it worth Quepasa’s minimum deposit of $100.00 to capture the Spanish-speaking market?
What’s the advantage in listing with Shopping.com as opposed to other pay per click engines?
How do I know if my Shopping.com search term has dropped in the ratings?
How else can I use the Consumer Demand Index in my PPC campaigns?
Should I deliberately try to target the popular Shopping.com category of the week?
I don’t have time to randomly check the Shopping.com keyword rankings, what can I do?
Should I bid on keywords in the top 100 searches in each category?
What is DealTimeUK?
Do I still need to monitor Epinions.com?
How much of my Internet marketing strategy should I devote to pay per click advertising?
In my Web marketing efforts, how will my ad copy affect my PPC campaigns?
How many keywords should I select in my Internet marketing strategy?
How many keywords should I have in my Google AdWords ad?
How do I specifically drive traffic from my pay per click listing to my product?
How do I use my Web content to increase the ROI on my Google AdWords?
How do I use headlines in my Web marketing and can I use keyword phrases as headlines?
How much of my Internet marketing can I automate or outsource?


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Guru Spotlight
Lynne Christen